Top 10 SEO Myths Explained
Ever wonder what the biggest SEO myths are? I have taken the most prevalent myths that seem to be constantly resurfacing and examined them for you. This is a must read for anyone looking to hire an Search engine optimization firm or someone looking to do SEO for themselves.
Myth # 1: All Meta Tags Are Of Equal Importance
Some Meta tags are useful while others are not. I have stated this many times. Search engines are relying more and more about what is on the website than what the tags are telling them. The description tag is used by some (but not all) search engines. The same goes for the keyword tag. Keyword tags are used more by
...the headline 'super bowl proposal': 37 The last two numbers may not seem that impressive, but considering the readership of each blog and the reach it extended towards the main stream media... we think these numbers contain quite a bit ...
Myth # 2: You Should Submit Your Site to Search Engines Weekly or Monthly
Honestly, I never submit any site more than 1 time and sometimes I don’t even do that. If you submit your site once, you’re good. The engines will come back on their own. You can sometimes speed up the process of getting your site indexed by linking it to a high traffic or high PR site. The search engines will find the URL to your site and index it automatically.
...converting visits to sales, what is known as the "Conversion Rate," is something else entirely. Most experts say that you should expect a conversion rate of 1-3%. This low figure may surprise you, but if you think of how many ...
Actually, SEO is probably the most cost effective form of online marketing. Organic SEO is cheaper to set up and maintain than a PPC campaign or banner advertising. With PPC and banner advertising, you pay for clicks or impressions. With SEO, all clicks are Free. You simply pay for the set up and monitoring of your site’s pages.
Myth # 4: PPC Is More Effective Than Natural SEO
In the short term…true. In the long term…false. Why, you ask? Organic SEO is preferred by searchers over 5 to 1 to PPC. People trust organic searches to return relevant results. People also know that the ads to the right of the page are sponsored
...list of some of the more popular spider commands and instances in which you might want to use them. meta name="robots" content="index" This meta command is one of the most common ones used - and it is also the least ...
Myth # 5: Hiring an SEO Specialist “In House” is Cheaper
The problem with hiring someone in house is that they are paid hourly or by salary. Most SEO firms charge per item or project. It doesn’t matter how long it takes us,
...are programs or applications that crawl or dig through Web Sites with links and blogs. They look for new Web Sites and older Web Sites that have documents and they search these documents posted on the Internet for keywords and ...
Myth # 6: I Can Only Optimize My Homepage for Key Terms
You can and should optimize every page on your site. Each page should have its own key terms, with no more than three phrases per page (preferably one).
Myth # 7: All I Need to do is Write Content with the
...the pundits. There were black hat marketers, white hat marketers, grey hat seo and the Long Tail. Did you change hats at some point in a panic? Is keyword density really that important? Is content still king? One day it ...
Wrong…especially if you want to rank on Google. You will need off-site SEO as well as on-site SEO. Keyword density may work on MSN (for now), but it will take more than that to rank well for all search engines.
Myth # 8: I Shouldn’t Aim for the Most Competitive Keywords and Phrases
If the keywords you are competing for are very competitive, should you optimize your site for them? Of Course! I would optimize for some high, medium and low competitive key terms. Cover all your bases. The worst case is that you won’t rank well for the high competitive key terms and that’s ok. You can always work to
...Everyone wants their site to get picked up by the search engine and ranks higher in the World Wide Web. To popularize any website is a very tough job. Search engine marketing tips will help you in this regard. Any ...
Myth # 9: Only Work With Companies That Give You A Guarantee
Guarantees would be nice if they were worth the paper they are printed on. In fact, most guarantees from SEO firms have the same stipulation in them. This stipulation usually states that as long as they get one of your key phrases to the top of any major search engines, they have fulfilled their end of the agreement. This is irrelevant to the competition of the term. In other words…it’s easy to be number one for terms no one is
...typeface. In order to design a layout that both works efficiently and looks good, it is necessary to have some understanding of the principles of typographic design. Why documents look different The usual purpose of a printed publication is to ...
Myth # 10: SEO Requires a 1 Year Commitment on My Part
It certainly shouldn’t. Don’t lock yourself into a year contract with any company unless you already have an established, favorable business relationship. SEO, in most cases, should be performed on a month to month basis with a mutual understanding of the objectives and relative timetable. Often, both the long and short term maintenance contracts that many firms insist on including with each job are unnecessary. As an example…If you have a new site optimized, especially right after an update, you may not see results for three months. Why pay for maintenance
...s a quick guide to article marketing. 1. Start by writing an article. Prepare a 250 to 1000 word article on a subject relevant to the goods and services that you are trying to sell. Better yet, prepare 10 articles. ...
Additionally, you may not be happy with the results of an SEO firm or even the level of service. A long term contract may only ensure that you receive a full year of bad service. So, don’t lock yourself in with a year contract, at least until you are comfortable with whom you are dealing with.
Hopefully, I put a few common SEO myths to rest. Feel free to contact me with questions you may have regarding these or other SEO myths you want more information on.
Andy MacDonald owns and runs his own [http://www.swiftmediauk.co.uk/website-design.php]website design company called Swift Media UK which also incorporates [http://www.swiftmediauk.co.uk/logo-design.php]logo design & reliable web hosting. Also checkout our [http://swiftmediauk.co.uk/blog//]SEO Blog which
...among your target market. It is considered by the experts as the most productive marketing investments that require the least amount of money but provide impressive ROI. Here are the 4 profitable secrets to make money through internet marketing: 1. ...